Our Work

Real examples of how clarity-first design solves problems across industries. B2B, ecommerce, schools, nonprofits, and service providers.

Case Studies

B2B Manufacturing

Industrial Equipment Manufacturer

This company manufactures industrial equipment for factories across India. Their website was slow, cluttered, and didn't clearly present their products or specifications.

Problems:

  • • 15+ second load times on mobile
  • • 40+ confusing pages with no clear hierarchy
  • • Product information scattered and hard to find
  • • Competitors had clearer, faster sites

Our Solution:

  • ✓ Reorganized products into clear categories
  • ✓ Built mobile-first responsive design
  • ✓ Optimized all images and code for speed
  • ✓ Added searchable specs and datasheets
  • ✓ Clear inquiry forms for B2B buyers

Results:

30% more traffic within 3 months

5.2 second load time (down from 15+ seconds)

25+ qualified inquiries/month from the website

Machinery Lubrication India
Lubrication Institute - Before and After
Ecommerce

Online Handmade Products Store

This ecommerce store sells handmade products across India and internationally. Their WordPress site was slow and didn't highlight product quality clearly enough.

Problems:

  • • High bounce rate—visitors confused about products
  • • Poor product images and descriptions
  • • Slow checkout experience
  • • Cart abandonment rate of 65%+

Our Solution:

  • ✓ Redesigned product pages with focus on storytelling
  • ✓ Added high-quality images and zoom functionality
  • ✓ Streamlined checkout process to 2 steps
  • ✓ Mobile-optimized for India's shoppers
  • ✓ Fast loading—images optimized for all speeds

Results:

42% decrease in bounce rate

35% more orders/month

Average order value up 18% due to clearer product information

Education

International School

A school needed a website to communicate with students, parents, and prospective families. Their old site was outdated and hard to navigate.

Problems:

  • • Parents couldn't find key information (schedules, fees, admissions)
  • • Prospective families got lost trying to learn about the school
  • • No clear application process
  • • Outdated design didn't reflect school's modern approach

Our Solution:

  • ✓ Clear navigation for different audiences (students, parents, prospects)
  • ✓ Parent portal for grades and communications
  • ✓ Simple admissions inquiry form
  • ✓ Mobile-optimized for parents on-the-go
  • ✓ Modern design showcasing school culture

Results:

25% more admissions inquiries

Parents report better information access

Reduced support emails by 40% through clear FAQs

Shirdi Sai Charitable Trust - Before and After
RYE District - Before and After
Nonprofit

Environmental NGO

An environmental organization needed to communicate their work, attract donors, and engage volunteers. Their website didn't convey impact clearly.

Problems:

  • • Visitors didn't understand the organization's mission
  • • Impact wasn't quantified or clearly shown
  • • Donation and volunteer paths were unclear
  • • Outdated design hurt credibility

Our Solution:

  • ✓ Clear mission statement on homepage
  • ✓ Showcased impact with stories and data
  • ✓ Simple donation and volunteer sign-up forms
  • ✓ Modern design reflecting environmental values
  • ✓ Mobile-friendly for supporters on all devices

Results:

3x more monthly donors

50+ new volunteers signed up in first month

Increased foundation grant approvals due to better website credibility

Our Process

1

Discovery

We listen, research, and understand your business, audience, and goals.

2

Strategy

We define messaging, information architecture, and success metrics.

3

Design & Build

We create and develop—clarity first, then beautiful design.

4

Launch & Optimize

We launch and continuously improve based on real user data.

Ready to See Your Clarity-First Website?

Let's talk about your project and how clear UX can solve your business problems.

Schedule a Consultation